This collection has been posted by everyone and their grandma's pet goldfish, but I've waited until now to gush over how obsessed I am with Alexa Chung for Madewell because it's a) seasonally appropriate and b) available beginning this week (Sept 9). I love and would wear everything here, as the collection is not too juvenile in it's sweetness nor lacking in sexier short hems I am fond of. My favorite piece is the brown velvet dress which looks so cozy I might be tempted to hibernate in it all winter.
Photos: Fashionologie, Refinery29